Cannes Lions 2016: Let’s get human with our media again

Tuesday, June 28, 2016
Cannes Lions Festival 2016: Let's get human with our media again

This post was originally published on LinkedIn Pulse People are changing faster than brands can keep up. We’re adopting new products, technologies and platforms at a pace never…

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It’s never been easier (and sexier) to turn data into stories

Thursday, July 18, 2013
It's never been easier (and sexier) to tell data-driven stories

I love creativity, design and storytelling. I also love data, software and reporting. With my right brain fighting with my left brain for dominance, you can understand how…

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Why reach and frequency, not engagement, are the social metrics brand marketers should care about

Tuesday, December 4, 2012
Reach Out

Over the past year, I’ve been surprised by how much focus marketers continue to place on the catch-all “engagement” metric. There’s no doubt that social media engagement is…

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The fork in the road for social branding

Tuesday, November 27, 2012

Outdoor advertising is one of the oldest forms of media. It caught on with the invention of the lithograph, and was revolutionized in the late 19th century by…

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